In early 2023, three 20-year-old students—Konstantinos Ketselidis, Konstantinos Lampropoulos, and Alexios Vasileiou—faced a common frustration: the process of running influencer campaigns was slow, manual, and inefficient. As digital natives, they knew there had to be a better way. Driven by their curiosity and a passion for automation, they set out to build a solution that would combine artificial intelligence with human creativity.
The team presented its idea in the Ennovation 2023 competition, organized by ACE. Following the successful completion of the program, the team was invited and joined the Compass Cycle of ACE in 2023-2024 to accelerate development. While at the program, the team turned its idea into Uplodio, a platform that reimagines how brands connect with content creators.
Uplodio developed an AI-powered platform that automates the entire influencer marketing process. At the heart of the platform is “Amy”, their smart AI agent, who supports marketing teams in
Discovering hundreds of brand-aligned nano and micro-influencers on platforms like TikTok and Instagram
Handling outreach, negotiation, onboarding, and communication
Managing content delivery, compliance checks, and payments
After a successful beta phase, Uplodio onboarded several marketing agencies and brands, refining its technology based on real-world feedback.
In December 2024, Uplodio secured a pre-seed investment of $158,000, led by Genesis Ventures, with participation from angel investors. This early funding supports AI development and market expansion.
Uplodio’s mission is to democratize influencer marketing—making it smarter, faster, and more accessible for brands of every size. By removing friction through automation, the platform allows marketers to scale creator campaigns without increasing headcount.
Uplodio’s journey proves that with vision, grit, and the right tech, even a team of three 20-year-olds can reshape an entire industry.
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